Google has explicitly rejected them from the Play Store. Identify Airpush? The current advertisement scourge is ad-infused lock screens, which have shown up in earlier safe apps like ES File Explorer, Peel, and Hotspot Shield VPN. Google has certainly listened to our pleading, and lock screen ads are no longer released in the Play Store.
Technically, the new system is a bit more nuanced than “no ads on the lock screen of the phone.” Here’s the new section on Google’s developer monetization page.
So, an app that advertises itself as a photo editor, VPN, or file explorer cannot also cram a different lock screen on your device that’s infested with ads. However, an app that is really a lock screen can still monetize with ads. Probably, you know what you’re getting when you install a lock screen app.
This policy shift is long overdue. It’s been a few years since these ads started pointing up, and it’s getting pretty out of hand. I’ve seen a few family friends fall victim to these deceptive apps in just the last several months.
Hopefully, Google happens through and actually pulls offending apps from the Play Store
The Launch of policy in Google’s Words
Unless the exclusive purpose of the app is that of a lockscreen, apps may not introduce ads or features that monetize the locked display of a device.