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TV Service is being killed by Google Fiber

Last week, it was reported that the TV portion of Google Fiber is being dropped from future rollouts of the service. In a blog post, Google revealed that in its newest markets, Louisville and San Antonio, it will not be giving optional TV service. “More and more users are moving away from conventional methods of viewing television content,” said Google Fiber’s Cathy Fogler. “Customers today want to control what, where, when, and how they get content.

“Whether it’s by YouTube TV, Hulu, Netflix, or more precise targeted services there are so several ways to watch what you want when you want it.”

Fogler moves on to add that Google Fiber allows consumers to enjoy the aforementioned streaming products at the eminent quality settings across various devices in your home. It’s also quite possible that Google Fiber just hasn’t seen a high take rate for the TV add-on, which has apparently drawn a watchful eye from parent company Alphabet. Louisville and San Antonio may be the first business to launch with a complimentary TV service, but it also seems that Google is trying to push its current TV subscribers off the train as well. reports that Google Fiber is raising the price of its Fiber 1000 + TV from $130/month to $150/month starting in December. In an email to customers, Google Fiber told Charlotte, NC residents “The cost of providing TV programming continues to rise” as an explanation for the cost hike.

News reports that Google Fiber is increasing the price of its Fiber 1000 + TV from $130/month to $150/month beginning in December. In an email to consumers, Google Fiber told Charlotte, NC residents “The cost of producing TV programming continues to rise” as an excuse for the cost hike.

However, the sticker shock will be still more for new subscribers to Fiber 1000 + TV service in Charlotte. They will have to spend $160 per month for the same service.